Gemma Petch
A highly strategic senior designer living and working in Dubai, Gemma has proven to excel in a range of skills including brand generation and design direction and has worked for high profile clients both in London and across the Middle East.
"Working with direct clients and in-house as a freelancer, I take full responsibility for creating new business, scoping projects, briefing external resources, presenting to clients, and ultimately delivering meaningful design projects on time and on budget.
Since moving to Dubai I have focused on branding and graphic design projects in Dubai and Abu Dhabi, working with clients across the region on Brand creation, advertising and graphic design projects. I have a strong background in interactive design from the ground up and have worked as a freelance creative on projects for the Abu Dhabi and Dubai governments, the BBC, fashion houses, celebrities and charities."
Special achievements include...
"Working with direct clients and in-house as a freelancer, I take full responsibility for creating new business, scoping projects, briefing external resources, presenting to clients, and ultimately delivering meaningful design projects on time and on budget.
Since moving to Dubai I have focused on branding and graphic design projects in Dubai and Abu Dhabi, working with clients across the region on Brand creation, advertising and graphic design projects. I have a strong background in interactive design from the ground up and have worked as a freelance creative on projects for the Abu Dhabi and Dubai governments, the BBC, fashion houses, celebrities and charities."
Special achievements include...
- Working with agencies in Dubai, helping to facilitate brand strategy workshops and developing English
- and Arabic brands across the region.
- Pitching for high-profile Arabic clients and government bodies in the region.
- Working in-house as senior designer for a newly branded eco-waste management company,
- helping deploy and grow their new brand collateral.
- Working as a freelance creative at London based Splendid creating interactive concepts, sitemaps
- and wire-frames, branding and identity design, and proof of concept prototypes.
- Long-term placement at Ebay.com streamlining their ‘search and filter’ functionality as part of their international ‘Lego’ project.
- 5 years design training at the BBC in London.
- Selected as "B+ 'Best young Interactive Designer' 2003.
